The COVID-19 pandemic was the beginning of a more widespread remote work setup. While this work arrangement has provided us a means to stay safe, there have been struggles identified with this format. Remote work has been a challenge for businesses and their respective teams in the workforce. The unemployment rate is high, but with
A decade or two ago, it wouldn’t have mattered what your views are politically and socially. Consumers go about their own lives and advocacy without demanding the same from the businesses that they support. Over the years, they’ve realized that businesses are making money off them, and they need to demand that they take a
The effects of global warming continue to surface, and it can be seen in the multiplying onslaught of natural disasters and the consistent rise of temperatures in areas all over the world. Although efforts in mitigating the impact of climate change seem to be quite futile, there’s still enough time for you to reverse the
To him where much is given, much should be expected. Truth be told, that sounds like Spiderman’s mantra. But it speaks a lot of truth, especially in the business sector. Businesses that have found greater success must also give back to society in general. And this is nowhere as done practically than by being socially
As people’s social and environmental awareness grew, the term Corporate Social Responsibility (CSR) became widely discussed in corporations and consumer groups. Corporations started committing to CSR in order to leave a more positive impact on their communities, while consumers considered CSR an important factor in their purchasing decisions. But what is CSR, really? It’s a broad
A study done by Gettysburg College shows that the average person spends around 90,000 hours in the workplace over a lifetime. Typically, people spend a lot of time at work. This means that this should be a welcoming place not only for workers but also for clients. In fact, there is a significant relationship between
Parents often look to business as the ultimate financial solution. No more extra hours and endless presentations to bag the next promotion. No more waking up at ungodly hours to beat the traffic and make sure you’re not getting deductions on your salary. More importantly, you’ll have more than enough to give your spouse and
In recent years, more brands are calling themselves “ethical.” They are the antithesis of brands such as Forever 21 and Ikea. They deliver products and services that, although slightly more expensive, do not cause harm to people, animals, and the environment. These brands pay the people who manufacture their products a living wage, not keep
The brand Johnson & Johnson (J&J) has long been associated with gentle, safe body care products until 2017. During this time, a Virginia woman named Lois Slemp sued (J&J) for millions, blaming many of its products, including the iconic baby powder, as the cause of her ovarian cancer. The Missouri court compelled the giant brand
Since we live in a society that promotes competition, hundreds of businesses want the attention of their target market. That said, many companies will invest in their marketing strategies to draw in more engagement and leads. So what’s a great way of winning the hearts and minds of your target market? Most experts would say
